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HRH praises Objective One Programme

His Royal Highness The Duke of CornwallHis Royal Highness The Duke of Cornwall has praised the Objective One Programme for Cornwall and the Isles of Scilly for acting as a catalyst to bring lasting economic and social change to the region.

The Prince was speaking at an Objective One showcase event in Cornwall on 7th May where he was shown examples of Objective One investment in local food and drink, sustainable tourism and the creative industries.

Speaking to an invited audience of more than 100 guests, the Prince said: "Sixteen years ago at a conference in Newquay, I outlined what I thought were the challenges Cornwall needed to meet to improve the economic and social prospects for everyone in the years ahead. I have been enormously impressed today by the progress made with these challenges, particularly by advances in promoting Cornish grown and processed food and drink. I am also delighted to see food producers focusing on adding value to their products and, crucially, Objective One funds are providing financial support to enable them to do so."

The Prince was also impressed by the way in which Objective One investment was helping to find new uses for some of Cornwall's historic industrial buildings. He also highlighted new developments in Cornwall, and said the proposed St Austell Urban Village, on which work starts this month, was a good example of a return to the human values in architecture being promoted by the Prince's Foundation for the Built Environment, which has advised on the project.

He then turned to the Combined Universities in Cornwall project, which is the single largest Objective One project in Cornwall and Scilly. The Prince said: "The Combined Universities in Cornwall is, I believe, the most significant development in the county at present. The CUC will have a fundamental role in equipping people with the skills that they and businesses need to thrive.

"I could not be more pleased that Cornish students will increasingly be able to continue their higher education in the county, rather than, as happened in the past, elsewhere. In itself, this will keep wealth here and provide more opportunities for local businesses."

The Prince concluded by returning to the themes of his 1987 speech: "To return briefly to 1987, I argued that Cornwall required a major catalyst to bring all interested parties together to create a common determination to improve the economic and social prospects for everyone in the years ahead. I believe that Objective One is that catalyst, and I suspect partnerships have been forged that were unimaginable then.

"But Cornwall cannot afford to rest on its laurels, Objective One presents a finite window of opportunity, with no certainty at this stage that further funding will be available after 2006. I sincerely hope that it will be available, so that you can finish the job you have started.

"However, whatever happens, it is imperative to the success of Cornwall's continuing evolution that whatever you do now must be both balanced and to have the highest standard and be designed to last, because, as our legacy to our children, it will have a lasting social and economic impact for years to come."

Speaking after the Truro College event, which was held on Wednesday, Carleen Kelemen, Director of the Objective One Partnership, said: "The Prince took a close interest in the range of projects in which Objective One has invested and was clearly impressed by the advances we have seen in Cornwall and Scilly in just a few short years. He was particularly interested in the Combined Universities in Cornwall and we will be keeping him informed of significant developments as they happen."


Editor's notes:



Jason Clark
Communications Manager
Objective One Partnership Office
Castle House
Pydar Street
Truro TR1 2UD
Tel: 01872 241379
Fax: 01872 241388

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