Green group gets gold star
An independent report on ReMaDe Kernow has given the green
organisation a gold star for its work to boost Cornish markets
for recycled products.
The evaluation by chartered accountants Bishop Fleming was
carried out on behalf of Objective One, which has been one
of ReMaDe Kernow's main investors.
ReMaDe was set up in Cornwall in 2001, following a study
looking at the economic benefits for Cornwall of diverting
more material away from landfill and into recycled products.
During the following two years, ReMaDe has worked with small
businesses and other organisations from across Cornwall to
develop a variety of innovative projects.
And one of the key findings of the Bishop Fleming report
is that of the businesses so far involved with ReMaDe, 96%
would work with the scheme again and would also recommend
ReMaDe to other businesses.
The report's author, Ewan McClymont, said the overwhelming
positive response suggested ReMaDe Kernow was becoming regarded
as a vital element of the recycling sector.
The report looked at the project's performance over a number
of areas, including: achievement of performance targets, delivery
and value for money.
As well as performing ahead of its targets, Mr McClymont
said ReMaDe's delivery of the project was also going well,
with 87% of customers rating the team's overall quality of
He observed: "Given the high level of expertise, standard
of delivery and anticipated outputs, the project's management
and operational costs represent excellent value for money."
The report said that not only has ReMaDe Kernow been widely
accepted in the recycling sector, but that its influence would
spread if the opportunity for a follow-on project were realised.
Mr McClymont said: "The overall conclusion is that the
ReMaDe Kernow project is a first class example of how Objective
One investment can leverage a step change in business thinking,
whilst at the same time, deliver key outputs, results and
impacts for the overall good of the economy."
He concluded: "The team's contribution can best be summed
up by one of the customers interviewed, who regards the team
as 'the driving force in the industry (to) push ideas that
would otherwise be ignored'."
The report has been carried out partly to help decide whether
further investment in the current two-year project is justified
and Mr McClymont said that the short-term nature of
this funding was "at odds" with the complex nature
of individual projects with a longer time span.
In his conclusion, he observed: "The project operates
in a political arena where recycling might be high on the
agenda, but gaining consensus amongst different agendas can
result in inertia.
"This has clearly not been the case with ReMaDe Kernow,
which operates with a team and a board who have operated a
'can do' attitude."
Michael Poole, director of ReMaDe, was delighted with the
report. He said: "It's wonderful to get such positive
feedback and is a tribute to everyone who has been part of
ReMaDe and supported our work.
"Recycling is something that will become increasingly
important it's rising up the international, national
and local agenda all the time. We need real answers to our
waste problems and finding economic solutions makes the best
possible sense, which is why the work of organisations like
ReMaDe is so valuable in both the short and long term."
ReMaDe Kernow is one of the first environmental projects
to achieve funding from the Objective One Programme. It is
also the first of several projects conceived, funded and managed
by the Cornwall Waste Working Group recently re-branded
ReZolve has a diverse membership from across Cornwall, and
is dedicated to exploring the issues relating to waste in
the county, and promoting activities which will lead to integrated
waste management and the implementation of the waste hierarchy
in Cornwall (reduce, reuse, recycle).
ReMaDe which stands for Recycling Market Development
was set up in Cornwall in 2001 in order to develop
bigger and stronger markets for recycled materials. Its launch
followed a detailed study that predicted more than 550 jobs
and £21 million a year could be generated for the economy
by 2015 through making use of the 400,000 tonnes of rubbish
that goes into landfill sites every year.
Developing new markets, products
ReMaDe Kernow's first phase has involved working with a wide
range of partners businesses, entrepreneurs, local
authorities and the voluntary sector to develop new
markets, new products, and new materials.
Using imagination and innovation as well as hard business
sense this has resulted in a number of innovative and
exciting projects ranging from schemes for producing
new composite materials using waste rubber from old truck
tyres mixed with plastic and wood waste, to using worms for
large scale composting of household waste.
Funders for ReMaDe Kernow are: Objective One Programme, County
Environmental Trust, the Regional Development Agency (Rural
Development Programme), Cornwall Enterprise, Cornwall County
Council, and all the District Councils of Cornwall.
For further information:
Tel: 01579 349316
Media Relations Manager
Objective One Partnership Office
Truro TR1 2UD
Mobile: 07973 813647
Telephone: 01872 223439
back to top