Dance college's worldwide reputation
A full time dance college that has received Objective One
investment has become famous across the world.
The Dance College of Cornwall is based in modest surroundings
in Falmouth, above the main post office, on The Moor. But,
with the help of Objective One investment, the two floors
have been turned into purpose-made dance studios and its ambitions
are far from modest.
It is the only college in the south west to offer quality,
professional training for students who are aspiring to go
into dancing as a full time career and have the ability and
Linda West, Dance College of Cornwall marketing and business
development director, said: "Cornwall is very fortunate
to have a large number of part time dance schools providing
an exceptional source of potential future students. The original
objective was to provide Cornish students with the opportunity
to train closer to home rather than have the huge upheaval
of moving to London, together with the excessive living costs
associated with this. The college has been amazed at the response
to date from every corner of the UK and overseas."
This year the College has 24 students from Ireland, Italy,
Norway and across the UK. Enquiries for 2005 have come from
France, Japan and Spain. There have been two graduates so
far, one from Cornwall, and both have immediately found work.
Adam Ling, from St Austell is currently on tour with the
Vienna Festival ballet and Kerry Ashford, from South Wales,
is dancing in musical theatre in Gran Canaria.
Objective One investment has come from two gateway funds,
a loan from SWIG (South-West Investment Group), and small
marketing assistance from Cornwall Arts Marketing (CAM).
The SWIG loan has paid for many of the facilities, including
the mirrors in the second floor studio, made and supplied
by Pilkington Glass. The wooden dance barres were made by
Duchy Timber and the stainless steel brackets for the barres
by specialist company Zoftig, in Bude. The reception area
has been enlarged and a fully functional reception desk built,
and it now provides a welcoming professional entrance.
Investment from CAM has helped to pay for a proportion of
marketing as well as costumes and lighting for three end-of-year
shows in Truro.
John Peters, Fund Manager at SWIG said: "I am delighted
that SWIG has been able to help this extremely worthwhile
venture. The college is drawing students from all over Europe
as well as nurturing local talent, which is very good news
for Falmouth and the Cornish economy."
The college is now planning to expand into a much larger
third studio/rehearsal space/ fourth studio/music room and
additional changing facilities. This will enable the college
to take on greater numbers of students for the intake of September
"That will be as huge step for us," said Linda. "It will ensure the college has firm foundations to expand,
plus provide us with the unrivalled state of the art additional
studios, ensuring we can compete with other major colleges
and academies across the country, providing Cornwall with
the first true International Centre of Excellence in Dance
and Performing arts."
The college, which is in its third year, has a major asset
in the form of Terence Etheridge, former head of the Ballet
Rambert whose portfolio also includes working with the English
National Ballet Head of Dance at the Urdang Academy in Covent
Garden. Terence is still in demand by many ballet companies
around the world. He has recently been working on assignments
in Malta, South Africa and with the Vienna Festival Ballet.
"Terence has such an amazing reputation within the industry," said Linda. "He has recently won a prestigious award
in Sweden for choreographing Coppelia. Whilst away he acts
as an ambassador for the college and Cornwall."
The college, a registered charity, supports several students
by bursaries and scholarships. It is also now working with
Combined Universities Cornwall, the Objective One flagship
project, and Falmouth College of Art. A recent joint project
has provided the Dance College with an exciting 30-minute
documentary style film that will be used in attracting international
"I think the whole CUC project has provided Falmouth
with a wonderful student environment this has certainly assisted
the dance college in attracting new students to the area," said Linda.
Carleen Kelemen, Director of the Objective One Partnership,
said: "This demonstrates how Objective One is filtering
into a variety of aspects of working life and having a positive
effect in Cornwall and the Isles of Scilly."
As well as classical ballet the college also provides training
in jazz, contemporary, singing, drama, tap and the Pilates
teacher is a dance qualified physiotherapist providing students
with valuable treatment. Easter and summer schools are available
and first year students are now taking A levels in a variety
of subjects. English language courses are being investigated
for the foreign students.
The college Principal has plans to develop a touring company
with future third year students.
For further information please contact Clare Morgan, Objective
One, Tel 01872 243439 or email email@example.com.
The Dance College of Cornwall also has strong links to
the Duchy Ballet, a non profit making organisation that was
formed to celebrate the opening of The Hall for Cornwall in
1997. The aim was to establish a youth ballet company for
Cornwall providing the opportunity to train, rehearse and
perform within a professional setting alongside artists from
the national stage.
The company is a springboard for Cornwall's young dancers
in the early stages of their dancing careers. Success to date
has seen members of the company secure places at London Studio
Centre, Laine Theatre Arts, London Contemporary Dance, The
Urdang Academy, the Royal Ballet School and the Dance College
It receives no grant assistance, relying solely on its
audience and sponsorship to meet the costs of its productions.
For further information please see www.duchyballet.co.uk.
SWIG (South West Investment Group) was set up in 1989 and offers interest free loans to businesses.
It managed an Objective One umbrella scheme, Cornwall Business
development Funds, which offers three levels of start ups.
In the first part of the scheme, out of a project budget of
£1,847,079 with £1,450,000 of that coming
from the Objective One European Regional Development Fund
(ERDF) 99% was invested (£1,847,079). It supported
180 Cornish SMEs.
Cornwall Arts Marketing is a dedicated arts marketing agency. It is seeking to significantly
improve the marketing of Cornish arts generally and of individual
members in particular. It is doing this by co-ordinating and
delivering common marketing services and tools, joint research
and the provision of high quality support and advice. The
£6 million project cost includes Objective One European
Regional Development investment of just over £2.9 million,
with additional partner support from Cornwall County Council,
South West Arts and Cornwall Enterprise.
For further information please contact:
The Objective One Communications Team
Tel: 01872 223439
Dance College of Cornwall
0870 720 1144
Media Relations Manager
Objective One Partnership Office
Truro TR1 2UD
Mobile: 07973 813647
Telephone: 01872 223439
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