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Only the second woman in Devon and Cornwall to be awarded a fellowship with the Chartered Institute of Marketing is working with the Objective One Partnership.

It was announced this week that Deborah Smith, Head of Marketing for Cornwall Enterprise, which promotes economic development in Cornwall, and Cornwall Tourist Board, has been awarded a fellowship with the Chartered Institute of Marketing.

Cornwall Enterprise is Cornwall County Council's arms-length economic development company and a key partner in the delivery of the Objective One programme. Cornwall Enterprise and Cornwall Tourist Board run projects that have been backed by Objective One investment. These include Destination South West, which aims to encourage cruise ships to the region; the Cornwall Tourism Forum and DACOM, an initiative targeting potential visitors from across Europe, North America and the Far East.

Carleen Kelemen, Director of the Objective One Partnership in Cornwall and the Isles of Scilly, said: "The Partnership is proud to be associated with Debbie. Day by day Objective One is helping to improve the economy of Cornwall and the Isles of Scilly and to have these sorts of skills and knowledge amongst the Programme's partners is invaluable."

The Chartered Institute of Marketing (CIM) is the world's largest professional marketing body with 55,000 members in 130 countries. It aims to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners, enabling them to deliver exceptional results for their organisations.

For further information please contact Clare Morgan, Objective One, Tel 01872 243439 or email


Editor's notes:



Clare Morgan
Media Relations Manager
Objective One Partnership Office
Castle House
Pydar Street
Truro TR1 2UD
Mobile: 07973 813647
Telephone: 01872 223439

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