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You are here: Media releases / January-March 2005 / 17.02.05
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Food for Thought

Newquay's hoteliers will be getting more than a taste of Cornwall's produce on Monday February 21 at a Food for Thought workshop being held at the Crantock Bay Hotel.

Organised by the HONEY project, which was set up by Objective One investment to encourage Newquay hoteliers to improve their businesses, the event will start with a brunch buffet made up of entirely locally sourced food. The innovative workshop will take a look at the benefits for hoteliers and guesthouse owners of using local food producers and suppliers, on the quality and variety of products together with Cornwall's distinctiveness - and all on a realistic budget.

Organisations involved include Taste of the West: set up to promote local produce, the NHS food sourcing programme: encouraging Cornwall's producers to supply the region's hospitals, and the Cornwall Agricultural Council (CAC). All of these are directly involved with or have been set up with the help of Objective One investment.

Carleen Kelemen, Director of the Objective One Partnership, said: "Hotels are an ideal way of promoting the delicious food and drink produced in Cornwall and the Isles of Scilly. When guests are served with a high quality product - in this case food, drink and accommodation combined - they will remember their stay and pass on to others the message that this region is the place to visit. This workshop has come about through several Objective One related organisations working together. It should help to boost food and drink producers' income and hoteliers' business as well as having the knock-on effect of attracting more visitors."

And Ruth Vincent, HONEY Programme Director added: "This workshop has been developed, like all our workshops, from listening to our members about the issues that concern them including how we can help raise the quality of product offered to their guests. Food sourcing and presentation is a vital part of this."

David Rodda, CAC coordinator, will open the event with a presentation on consumer trends and encouraging food processing locally. He said: "One of our strategic goals is to build efficient supply chains and this seminar is one way of engaging with the tourism sector to make them aware of the wide variety of products produced in Cornwall and the Isles of Scilly. It will also provide an opportunity to listen to their requirements so that we can encourage new activity in food product areas that are not currently catered for in Cornwall and the Isles of Scilly."

Following David Rodda, Angie Coombs from Taste of the West will advise on consumer expectations adding value and product knowledge. With his experience of sourcing local produce on an NHS budget Roy Heath will provide tips on how sourcing locally can be affordable and achievable.

There will also be presentations from representatives of Plough to Plate which provides a wholesale service exclusively supplying local products to Cornish businesses, the Cornish Patisserie which recently expanded thanks to investment from the Objective One EAGGF (European Agricultural Guidance and Guarantee Fund), and Trewithen Farm Dairy. Proprietors will get a chance to meet and chat with these suppliers and wholesalers so that they can experience at first hand the improvements in availability and accessibility of local food.

For further information please contact the Objective One Communications Team: Tel: 01872 223439, Email:

*Honey is a £3.7 million project, of which £1.3 million comes from the Objective One European Regional Development Fund. The three-year business improvement programme offers grants of up to £30,000 to upgrade hotel facilities.


Editor's notes:

Honey (Hotels of Newquay Enhance Yourself) is a £3.7 million project, of which £1.3 million comes from the Objective One ERDF. The three-year business improvement programme offers grants of up to £30,000 to upgrade hotel facilities. The project is run by private company Newquay for Excellence Training Ltd and Restormel Borough Council, and is being supported with a £1.3 million investment from Objective One. Hotels that sign up to Honey are offered one-to-one mentoring to improve all aspects of their business and the customer experience, focusing on five key themes: marketing, guest service, support services, pricing strategy and physical environment.

Cornwall Taste of the West is a £3 million Objective One umbrella project, funded by the European Agricultural Guidance and Guarantee Fund (EAGGF), the Department for Food, Environment and Rural Affairs (Defra) and private matched funding. It is part of the Taste of the West regional food group. Cornwall Taste of the West's four year project includes a trade development programme and a marketing grant scheme, available to small and medium sized food businesses that produce, sell or process foods in Cornwall and the Isles of Scilly.


Clare Morgan
Media Relations Manager
Objective One Partnership Office
Castle House
Pydar Street
Truro TR1 2UD
Mobile: 07973 813647
Telephone: 01872 223439

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