First businesses come forward for green accreditation
Following the successful Cornwall Sustainable Tourism Project's
Building on Distinction Event in late December at Bedruthan
Steps Hotel in Mawgan Porth, over 20 businesses have expressed
interest in the Green Tourism Business Scheme (GTBS) launched
at the event.
The event, held to celebrate the success of the 23 CoaST
(Cornwall Sustainable Tourism Project) Ambassadors of Good
Practice 2005, heralded the end of the Building on Distinction
Programme, which received investment from Objective One, Cornwall
Enterprise, CET and the Environment Agency.
Over 100 delegates attended the upbeat and informal full-day
event at the new conference suite at Bedruthan Steps Hotel,
the first hotel in the South West to take up Government Office
South West's (GOSW) Greener Events Guide last autumn.
Phil Harding, head of Sustainable Business at GOSW, agreed
that having Bedruthan use the Guide's checklist is:
"Just brilliant because we really do want venues
to start using it if we are serious about reducing the environmental
impacts of conferences and seminars."
Carleen Kelemen, Director of the Objective One Partnership,
added: "Sustainable tourism is a key driver of quality
tourism for Cornwall and the Isles of Scilly. The Bedruthan
Steps Hotel is a great example and has proved how a business
can be both smart and commercially successful with summer
bookings already taken for a number of seasons ahead."
Emma Stratton, co-owner of the hotel, said of the event
that it was tremendous to have so many people working on sustainable
tourism, together in the same room, with such remarkable levels
of energy and enthusiasm. "This is central to the
ethos of the hotel – we're determined to do all
we can to make step change in Cornwall towards a more sustainable
Feedback from the delegates was excellent, with many emailing
in the next day to say they were 'inspired' and
'proud to be part of the day'.
Speakers included Justin Francis, of Responsible Travel.com,
Malcolm Bell, chief executive of SW Tourism, and Jon Proctor
of the Green Tourism Business Scheme, which used the event
to launch the scheme in Cornwall.
Neil Warren of SW Tourism said: "The scheme is
a key tool in helping businesses realise the opportunities
of sustainable practice. We are delighted to be working with
CoaST to offer this new and long-awaited scheme to businesses
that deserve to receive recognition for their efforts and
Businesses applying to the scheme will be assessed and awarded
a bronze, silver or gold rating, with increased publicity
via SW Tourism and Green Tourism Business Scheme itself.
CoaST's Building on Distinction Programme has been
running since November 04. Manda Brookman, manager, said:
"The programme has been successful beyond even our
hopes. CoaST's project officer, Jemma Roberts, has worked
intensively with almost double the number of ambassadors we
had planned, who now represent a small army of passionate,
high quality businesses operating on the triple bottom line
– caring for the economy, the community and the environment.
The event at Bedruthan Steps was a truly remarkable day for
us all, and the launch of the GTBS has happened with perfect
timing – the ideal next step for the businesses who
have worked so hard during the Building on Distinction programme
this year. The future is bright for Cornwall's increasingly
sustainable tourism industry!"
For further information please contact Manda Brookman, CoaST
manager on 01876 562057 or email: firstname.lastname@example.org.
The Objective One Programme for Cornwall and the
Isles of Scilly has invested in the CoaST Building on Distinction
Programme through the European Regional Development Fund (ERDF).
CoaST is an independent not for profit organisation with
funding from a variety of private and public sector sources.
Membership of the Network is free and can be applied for
via the website.
The Building on Distinction Programme ran from November 04
to December 05 and was funded by CET, Environment Agency,
Esmee Fairbairn Foundation, Cornwall Enterprise and Objective
The Green Tourism Business Scheme is an independent not for
profit scheme to accredit tourism businesses, currently being
rolled out across the SW as part of the SW Tourism Towards
2015 strategy, to help deliver its target of "truly
Media Relations Manager
Objective One Partnership Office
Truro TR1 2UD
Mobile: 07973 813647
Telephone: 01872 223439