University College Falmouth's Graphic Design students
achieve best ever results in Royal Society of Arts awards
Not content with winning a mere 21 major national awards
so far this year, students from University College Falmouth's
BA (Hons) in Graphic Design have now swept the boards at this
year's RSA Design Directions awards.
RSA Design Directions encourage emerging young designers
to engage with the broader social and environmental context
in which they will work after graduation. Themes covered this
year included Design for Debate, Natural Disaster Relief,
Re-designing States of Mind, Horizon Scanning, Design for
Patient Safety, 24 Hour Living, Postage Stamps, Designing
out Waste, Sustainable Packaging, Designing for Emergencies,
Ceramic Futures, Campaigning by Design, Inclusive Worlds,
Fashion, and Fashion Interiors.
With a record number of six students shortlisted from the
College's BA (Hons) Graphic Design course, three went
on to receive awards in this prestigious and hotly-contested
Sarah Whitehouse won the Sustainable Packaging category,
winning an internship at upmarket supermarket chain, Waitrose,
Mark Stubbington won the Postage Stamp category, winning
six-week internships at Pentagram and Lewis Moberely, sponsored
by the Royal Mail and worth £2,500.
Phillippa Chaney won the Campaigning by Design category
and a Design Council Award of £750.
Sarah won the Sustainable Packaging category for eliminating
toothpaste waste by design. On average, 10% of all toothpaste
is wasted, that is one in ten tubes thrown away. Sarah made
toothpaste into capsules, called 'Fresh Tabs'
and covered them with an edible film which dissolves in the
mouth. The capsules were then housed in a reusable biodegradable
Mark's winning designs in the Postage Stamp category
depict opposing views of the British seaside, in line with
the general public's divided opinions. Some people love
to get up early and go surfing, whilst others just can't stand
that sand-between-the-toes feeling. Mark's 'heaven and hell'
stamps offer consumers the chance to choose which response
to the seaside they prefer. His set of four stamps are double-sided
and can be licked on either side. Black and white photography
depicting 'hell' images appear on one side such as a little
boy shivering in a cold, grey sea, and colour images depicting
'heaven' appear on the other side, such as children playing
happily in the waves.
Phillippa won the Campaigning by Design category for her
animated global warming campaign, 'Polar Realisation',
designed to instil into children that our actions affect the
world we live in and to demonstrate what will happen if we
choose to ignore the current warning signs about climate change.
The campaign features an igloo that represents the ozone layer
and a polar bear who tries to eliminate a fly using fly spray.
The more the polar bear sprays the fly, the quicker his home
melts and the quicker he realises that his own behaviour is
the cause of the igloo's destruction. Phillippa's
campaign also includes a DVD as part of an educational pack
for schools, as well as a storybook and accompanying audio
BA (Hons) Graphic Design Course Leader, Jon Unwin, said:
"Our students have won an incredible haul of major
national awards this year and I congratulate them all. Awards
schemes like the RSA's provide students with invaluable
experience of the professional world and such high profile
successes are a tribute not only to the hard work and commitment
of the students themselves, but also to our staff."
Over 1600 students entered this year's competition
and previous winners have included Jonathan Ive, designer
of the iPod and fashion designer, Betty Jackson.
For further information about BA (Hons) Graphic Design at
University College Falmouth, please visit www.falmouth.ac.uk/graphicdesign,
or contact Admissions on 01326 211077, or by emailing email@example.com.
Work by the winning students can be viewed at the College's
Summer Shows, which are open to the public from Tuesday 27
June to Saturday 1 July 2006, or by visiting www.rsadesigndirections.org.
University College Falmouth is a founding partner in the
Combined Universities in Cornwall, a unique initiative to
promote regional economic regeneration through higher education.
The CUC has investment from the European Union (Objective
One), the South West Regional Development Agency, and the
Higher Education Funding Council for England, with support
from Cornwall County Council.
For further information please contact Jilly Easterby, Public
Relations Officer, University College Falmouth on 01326 211077
or email: firstname.lastname@example.org.
The Objective One Programme for Cornwall and the
Isles of Scilly has invested in the Combined Universities
in Cornwall (CUC) project, both Phase 1 and Phase 2 through
the European Regional Development Fund (ERDF) and the European
Social Fund (ESF). University College Falmouth is a partner
in the CUC.
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