Students all set for another 'Business Adventure'
last year's successful 'Business Adventure'
competition, 14 schools and colleges across Devon and Cornwall
will be challenging groups of their students to drive an innovative
business or social enterprise idea that will see them crowned
winners of 'Business Adventure' 2007.
'Business Adventure' is organised by Business
Link Devon and Cornwall in conjunction with Connexions Cornwall
and Devon Ltd, Crag Rats, Devon Education Business Partnership
and the Learning Skills Council.
Ian Gent, head of marketing, Business Link Devon and Cornwall
said, "The programme has been set up to provide
year 10 and 11 students in Devon and Cornwall with an experience
that will develop their entrepreneurial skills. Last year's
teams put enormous energy and enthusiasm into the competition
and the results of their hard work were there for all to see.
'Business Adventure' should be even bigger this
year as we have more schools taking part and we hope to see
more entrepreneurial and creative ideas that have real business
This year's 'Business Adventure' programme
kicks off this week with a series of school based business
activity days where up to forty Key Stage 4 students will
watch a theatrical performance that will introduce them to
all the characteristics that make up a good entrepreneur.
The performances, delivered by theatrical communications company
Crag Rats, who will also set the students' exercises
and activities that will test their levels of entrepreneurship.
The students will then compete to try and convince a panel
of judges of their entrepreneurial ability to run a successful
business or social enterprise that will benefit their school
or local community.
The schools' winning teams will then work on turning
their projects into reality through to March next year, when
they will compete in a dragon's den style final due
to take place at the Eden Project. Throughout their 4 months
of preparation for the grand final, the students will be able
to get specialist help and support from Crag Rats and Business
Link advisers, specialising in a variety of different areas
Cornish schools taking up the challenge include: Liskeard
School, Launceston School and Falmouth School.
Business Link is once again working together in partnership
with Connexions Cornwall and Devon on this innovative inter-school
Jenny Rudge, chief executive of Connexions Cornwall and Devon
added, "It's wonderful to see even more schools
taking part in this year's 'Business Adventure'
because events such as this are instrumental in widening students'
interests and aspirations. We want to enable all young people
to consider the full range of opportunities and career paths
open to them, and hopefully this introduction to the business
world will inspire a new generation of South West entrepreneurs."
Last year, eight schools were involved in the 'Dragons
Den' style competition with Lipson Community College
students winning the overall 'Business Adventure'
title for their 'Hand Hugz' business – hand
and neck warmers made from performance fleece material. The
business is still running in school where the youngsters have
diversified into producing waistcoats and theatrical costumes.
Debbie Sweet, the Lipson Community College teacher who mentored
the winning group said, "The whole process gave
this group of young people loads of confidence and it has
turned out to be a real inspiration for some of them. Two
of the year 11 students have come back to the college for
their A levels and they have moved on to be in Young Enterprise
- taking on the roles of managing director and finance co-ordinator.
The younger students have become much more actively involved
in school projects like council meetings and travel plan meetings
to encourage green transport into the school."
Geoff Hallett, Devon Education Business Partnership, explained
how experiences such as Business Adventure benefit students,
"It is so important that students can start to form
ideas about different types of employment - entrepreneurship
is one option that we should encourage young people to consider
while they are still at school. Business Adventure gives them
the opportunity to develop a business idea and get involved
with all the different aspects of running and launching a
company. It will help students develop leadership and communication
skills as well as giving them an insight into the world of
There is an official Business Adventure website, www.business-adventure.co.uk
in which students can check out the latest news, gather information
or ask questions to help them with their projects.
For further information please contact Adam McPherson of
the Marketing PR Company on 01566 771861 or email email@example.com.
The Objective One Programme for Cornwall and the
Isles of Scilly has invested in Business Link Devon and Cornwall
through the European Regional Development Fund (ERDF) and
the European Agricultural Guidance and Guarantee Fund (EAGGF).
The Lisbon Agenda for Growth and Jobs, which
outlines an ambition for Europe to become the most dynamic
knowledge-based economy in the world by 2010, highlights the
importance of nurturing enterprise to achieve this aim. This
means ensuring the business environment is conducive to small
enterprises, making sure individuals have business skills
and creating a culture of entrepreneurship. These important
skills and attitudes can be nurtured in young people through
education, benefiting both individuals and the wider economy.
Business Link provides a free information and enquiry service
via an information gateway on the web www.bldc.co.uk
and via the telephone on 0845 600 9966 to all businesses and
those considering starting a business. Additionally, it provides
impartial business advice and support through a network of
partner organisations, which it co-ordinates, and a register
of independent business practitioners. Business Link for Devon
and Cornwall delivers the national Business Link service to
the region under contract from the South West RDA.
Media Relations Manager
Objective One Partnership Office
Truro TR1 2UD
Mobile: 07973 813647
Telephone: 01872 223439